Other Work


Gill, the global marine and sportswear brand, is a British company with design and innovation at its heart. We were tasked with creating a brand strategy and advertising campaign that helped Gill increase its desirability and compete in a very demanding sector. By drawing on Gill’s heritage and technical expertise, we were able to develop a confident tone of voice and suite of communications that lived up to the huge capability of Gill’s products, rolling them out across press and online advertising, a series of new retail catalogues and buyer’s guides, as well as marketing support for future product ranges.